Comparison
Outrio vs Apollo
Apollo is a sales intelligence and engagement platform with a very large B2B contact database and sequences. Outrio is an AI SDR for small businesses and agencies: it finds companies that fit, researches each one, writes personal emails from your own mailbox, handles replies and books meetings. Here is how they differ, including where Apollo is the better choice.
Updated 2026-09-28
At a glance
| Outrio | Apollo.io | |
|---|---|---|
| Price | $39 / $129 / $349 per month, monthly, cancel anytime | Free plan; paid $49–$119 per seat/month billed annually ($65–$99 monthly; top plan annual only, 3+ seats) |
| Finding companies | Maps, business registries and the web (built for local and niche businesses) | 240M+ contacts and 30M+ companies; Google Maps business search on paid plans |
| Research per company | Reads each company's website, plus news, press, mentions and key people's background | AI Assistant for research, lists and drafting |
| Sending | From your own Gmail, Microsoft 365 or IMAP mailbox, 30–50 a day | Your Google, Microsoft or SMTP mailboxes; sequences; mailboxes can be bought in-app |
| Replies | Drafts answers; you approve, or let confident ones go. Pricing always comes to you | Unified inbox; supervised AI agents on Professional and up can follow up and book meetings |
| Meetings | Books meetings from your calendar's free slots | Meeting scheduler |
| Pipeline & reporting | Deal pipeline, call list, reports, morning digest | Deals and CRM features |
| Contact data | Live-sourced per campaign (no fixed contact database) | Built-in database |
| Channels | Email plus a call list | Email, calls (dialer) and LinkedIn steps |
| AI | Outrio credits, or bring your own Claude API key (in the cloud or on your computer) | Included per seat, within plan credits |
Competitor details from Apollo's public pages, checked September 2026. Prices change; check their site for current terms.
Choose Apollo if you want
- •Instant lookups by title and seniority across a huge B2B database.
- •A free plan and a large integration catalog.
- •Strong for selling to tech and mid-market companies.
Choose Outrio if you want
- ✓Owner-led local businesses researched from their own website, news and registries before any email is written.
- ✓Every email is built from research on that business, not only its job-title data.
- ✓One price per workspace instead of per seat, and reply drafts built from each lead's research, with pricing always escalated to a person.
Outrio vs Apollo: questions
Is Apollo good for local businesses?+
Apollo now includes Google Maps business search on paid plans, but its strength is B2B companies with rich contact data. Outrio reads each local business's website, news and registries before writing, which suits owner-led businesses where there is little contact data to go on.
Is Outrio an Apollo alternative?+
For small businesses selling to local and niche markets, yes. For prospecting into tech and mid-market companies by title, Apollo's database is hard to beat.
Does Outrio have a free plan?+
Outrio has a 14-day trial with 500 AI credits. Apollo has a free plan with limited credits.
Other comparisons: Outrio vs Artisan · Outrio vs Instantly · Outrio vs AiSDR · Outrio vs Clay · AI SDR guide
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