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For marketing agencies

AI SDR for marketing agencies

Outrio is an AI SDR for small businesses and agencies. For marketing agencies selling to growing local and regional businesses, it finds the right prospects, researches each one, writes a personal email from your own inbox, handles replies and books the meeting. You approve what matters.

Why it's hard

Agencies sell trust. A cold email that sounds like every other agency's is an instant delete; one that shows you understand the business opens the door.

Signals Outrio looks for

  • ✓Hiring for marketing or front-desk roles
  • ✓New location, service or product launch
  • ✓Active social profiles but no ads or offers on the site
  • ✓Seasonal business approaching its peak
  • ✓Recent press or award

What works in this niche

  • •Tie your offer to a real, dated event in their business.
  • •Keep the first email to one idea and one question.
  • •Send from your own mailbox, 30–50 a day, and approve replies about price yourself.

From research to email

Illustrative example: the business and people are fictional.

Research brief
Summit Climbing Gym (example)
  • ●Opening a second gym in October (local news)
  • ●Hiring a community manager
  • ●Instagram active, website has no membership offer
  • ●Co-owner: Priya Nair
Email 1 of 3 · from your mailbox

Hi Priya,

Saw the news about the second gym opening in October, congratulations. Openings like that usually live or die on the first 90 days of memberships.

We run launch campaigns for fitness businesses; would a short plan for the October opening be useful?

Outreach for marketing agencies: questions

What is an AI SDR for agencies?+

Software that researches prospects and writes and sends outreach for you. Outrio also handles replies and books meetings, with a separate campaign for each client.

Can I run Outrio for my clients?+

Yes. Run a separate campaign for each client, each with its own offer, target market and playbook. The Agency plan includes 20 sending mailboxes.

How many emails should an agency send?+

30–50 personal emails a day per mailbox is a safe, effective pace.

More industries: web design agencies · SEO agencies · IT service providers and MSPs · dental software and service vendors · suppliers and services for trades · restaurant technology vendors · all industries

Try Outrio for marketing agencies

Start a 14-day trial with 500 AI credits, no card needed. We'll help you set up your first campaign.